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The Future of Offline Advertising in Holographs

Art Stavenka Guest on Marketing Podcast

Imagine your CEO or company spokesperson appearing at your next trade show, or even in one of your store locations. Now imagine them also appearing at five trade shows or 125 store locations at once. The future of offline advertising may just be holographs. Art Stavenka hopes so. He is the founder of HYPERVSN, a London-based company that develops holographic solutions for customers like Nike, Disney, BMW, Louis Vitton. His hope is to scale holographic and 3D solutions so everyone has the future of offline advertising in their arsenal.

Art joined me this week on the podcast to talk about creative solutions using 3-D and holographic technology. We also talked about how the “new normal” of in-real-life interactions with consumers potentially changes how brands think of solutions like his.

Later in the show, I also share some new B2B Content Marketing research from Netline you should check out. So dial up the show, give it a listen or watch and share it with someone you know will benefit from the conversations, too.

And here are some other links we mentioned in the show:

You can find Art online on LinkedIn. HYPERVSN is on LinkedIn and Twitter as well. Its website is HYPERVSN.com.

Our Tuesday podcast recording streams live at 8 a.m. Eastern, 5 a.m. Central on Facebook, LinkedIn or YouTube. If you can’t join us live the videos archive on those channels and audio recording will hit the podcast feed later that morning.

If you would like to suggest a guest on the show, drop a name or idea in the comments. If your company targets marketing decision-makers, public relations and advertising agency professionals or CMOs, The Jason Falls Show is a great sponsorship opportunity to reach those audiences. Learn more on our sponsor page.

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