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Latest Episodes of Winfluence
The Man and Method Building Content Creators into Media Properties
The evolution of a content creator is something brands and agencies see, but don’t watch. Bear with me on this for a moment. It’s like ...
Linqia’s State of Influencer Marketing Report Shows Industry Health, Shifting Brand Needs
There’s another “State of the Industry” report out this month. It actually came last week from Linqia, which is one of the enterprise influencer marketing ...
Is Talent Management About Managing Talent, or Content?
Depending on where you are at the table in the influencer marketing space, your meal is slightly different. Creators can range from nano-influencers who barely ...

Let’s Drive Digital Marketing Success ... Together
I am here to help brands and agencies that see influence marketing as an opportunity, but aren't quite sure how to really capitalize on it. Let's connect so I can assess how influence (and influencers) can help grow your business and connect your brand to more customers and profits. My strategies have helped businesses of all sizes. Let's put them to use for yours, too!