Jason Falls’s digital marketing life afforded him the opportunity to co-author two books. The first, No Bullshit Social Media: The All-Business, No-Hype Guide To Social Media Marketing, penned with Erik Deckers, is a strategic blue-print manual for social media marketing. It reached the top 100 business books sales list (according to BookScan) in 2011.Buy Now
The second offering, The Rebel’s Guide To Email Marketing, with DJ Waldow, is a nice starter (and refresher) on email marketing for businesses where they dispel the “rules” of email marketing and encourage folks to make their own best practices. Click on the titles here to visit each book’s respective Amazon page.Buy Now
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