I'm frequently invited to comment on the digital marketing industry, influencers and other mainstream media issues as a subject matter expert in the space. I'm also a regular contributor at Entrepreneur.com. Below is a list of the updated media appearances and articles where I've been mentioned or served as a source.

You can browse my catalog of contributions to Entrepreneur.com here.

Using the Winfluence Approach for Your Beverage Brand

The Firebelly Social Show
2/27/21

Jason Falls on Influencer Marketing

Marketing Over Coffee (Podcast)
2/26/21

Winning + Influence = Winfluence

MarketingSmarts at Marketing Profs (Podcast)
2/25/21

Inside Cornett Digital Director Jason Falls's New Book "Winlfuence"

Ace Weekly (Cover Story)
2/25/21

"Winfluence" with Jason Falls

That Solo Life Podcast
2/23/21

What if We Dropped the "R" and Called it Influence Marketing?

Spin Sucks (Guest Post)
2/22/21

New Book Advises Brands to Broaden Influencer Marketing's Potential

Little Black Book
2/19/21

If Your Song Goes Viral on TikTok, You Could Make Millions

Yahoo! Finance
2/18/21

Reframing Influencer Marketing with Jason Falls

The Hanson and Hunt Podcast
2/18/21

Win at Influencer Marketing

PR Wars Podcast
2/15/21

Interview with Jason Falls—Author and Creator of Winfluence, Influence Marketing

Marketing, Management, Money
2/11/21

40 Entrepreneurs Who Are Writing Books This Year, And When You Can Read Them

MarketBeat
2/9/21

Free Virtual Book Reading—Don't Just Influence-Winfluence

Entrepreneur
2/2/21

Lexington Business News - February 2021

Ace Weekly
2/1/21

Winfluence with Jason Falls

The Scott Townsend Podcast
Scott Townsend
1/27/21

Why you might be thinking about influencer marketing all wrong

SocialPros Podcast
Jay Baer & Adam Brown
1/25/21

Should you really be doing influencer marketing?

The Business Storytelling Podcast
Christoph Trappe
12/18/20

Eye on the Prize: Simplifying Digital Marketing Measurement

Marketing in the Raw Podcast
Secret Sushi
11/20/20

Jason Falls on Influencer Marketing [Podcast]

Content Creators Chat
Content Creators Conference
10/12/20

Cornett's Digging Deeper joins C-Suite Radio

Little Black Book
Sapka Communications
9/1/20

Cornett's Digging Deeper joins C-Suite Radio

The Drum
Stephen Sapka
9/1/20

The risk-reward assessment of livestreaming

Little Black Book
Jason Falls
8/4/20

Strategy Sprints with Jason Falls

The Strategy Show
Simon Severino
7/28/20

Twitter alternative Parler faces growth obstacles: Too few liberals

Washington Examiner
Alexandra Lonus
7/1/20

Jason Falls and the World of Marketing and Media [Video Podcast]

Catch Up with Chris Brogan
Chris Brogan
6/8/20

Top Marketing and Business Writers: Advice on Surviving the Pandemic

Delaware Business Times
Peter Osborne
4/7/20

Why 'Influence Marketing' Is Bigger Than Influencers: Jason Falls on Marketing Smarts [Podcast]

MarketingProfs
Kerry O'Shea Gorgone
3/12/20

Has the modern definition of PR changed?

FinancialMail
Jeremy Maggs
1/23/20

Study Finds A Pay Gap Between Male And Female Influencers

Forbes
Heather Leighton
1/1/20

'$65,000 per sponsored YouTube post': Lilly Singh made a ton before her late night debut

YahooNews
Jessy Baines
9/17/19

The Truth Behind The Viral Instagram Motorcycle ‘Photo Shoot’

Forbes
Heather Leighton
9/6/19

Shopping for Influencers? Buyer Beware

Data Driven Investor
Jim Katzaman
7/29/19

eCommerce means big business for Kentucky companies despite fluctuating trade policies

The Lane Report
Staff
7/11/19

Financial Marketers Build Banking Brands Piggybacking on Social Media Power Users

The Financial Brand
Steve Cocheo
2/28/19

Valuing Your Marketing Services: 3 Pricing Models That Work

business.com
Jill Bowers
9/25/17

10 Business Leaders All Entrepreneurs Should Follow

Forbes
Shawn Porat
8/18/14

Toyota Fined $1.2 billion

BBC World
Staff
3/9/14

Popular Over smartphone app born in Kentucky

USA Today
Emily Hagedorn
5/23/13

Less Potent Maker's Mark Not Going Down Smoothly In Kentucky

NPR
Gabe Bullard
2/11/13

Social Media Explorer Jason Falls talks Olympic social-media scandals on ESPN's Outside the Lines

Insider Louisville
Staff
8/2/12

Who Are the Top 10 Influencers in Social Media?

Forbes
Haydn Shaughnessy
12/2/11

The Guesswork of Determining Influence

Communication World (Contributing Writer)
1/20/11

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