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The Critical Problem Facing Influencer Marketing

May 14, 2018 by Jason Falls 1 Comment

Influencers Broadcast like Microphone Announcers

Influencer marketing is about to take a serious kick in the balls. If you haven’t heard, Klout is shutting down. Godspeed to the social media douchebags who put their Klout score on resumes. Now it will officially be a made up number that represents nothing substantial, rather than an unofficial made up number that represents…

Filed Under: Digital Marketing Tagged With: analytics, influence, influencer marketing, measuring influence, metrics, popularity

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