Winfluence Success Scorecard

Project/Campaign*
Dates Active
Brand/Product*
Primary Goal*
- Sales
- Conversions
- Traffic
- Awareness
- Perception
- Other
SALES
Enter your results and cost to automatically calculate your results.
Units Sold
Gross Revenue
ROI (%)
Cost
Influence Placements
CPP
Impressions
CPI
Views
CPV
Engagements
CPE
CONVERSION
Conversions
Cost Per
Conversion Value
The dollar value you assign to a conversion
(i.e. - How much you pay per lead)
ROI (%)
Cost
Influencer Placements
CPP
Impressions
CPI
Views (if applicable)
CPV
Engagements
CPE
TRAFFIC
Site Users
CPU
Calculate ROI Using:
Conversions
Conversion Value
The dollar value you assign to a conversion
(i.e. - How much you pay per lead)
Total
ROI (%)
Units Sold
$ per Unit
Gross Revenue
ROI (%)
Cost
Influencer Placements
CPP
Impressions
CPI
Views (if applicable)
CPV
Engagements
CPE
AWARENESS
% Aware (PRE)
% Aware (POST)
% Change
Online Mentions (PRE)
Online Mentions (POST)
PCT. Change
Follower Count (PRE)
Follower Count (POST)
PCT. Change
Cost
Influencer Placements
CPP
Impressions
CPI
Views (if applicable)
CPV
Engagements
CPE
PERCEPTION
% True (PRE)
% True (POST)
% Change
Online Mentions (PRE)
Online Mentions (POST)
PCT. Change
Cost
Influencer Placements
CPP
Impressions
CPI
Views (if applicable)
CPV
Engagements
CPE
OTHER
1.
2.
3.
4.
5.
6.
7.
8.
Cost
Name*
First Last
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Email

SALES