In only our second remote broadcast of Go Ahead Caller, I talk about the thinking behind Marketing Automation programs. You’ve got a lot of data and a lot of software to play with that data. So what do you need to think through in order to use it well for marketing?
We also talk through social media marketing for advocacy as I broadcast from a non-profit event in New Jersey where I’m talking about the topic for a pharma company. And then I question the sanity of my friends who worry about turbulence in airplanes.
Remember to join me each Tuesday morning between 8 a.m. and 8:15 a.m. ET for a Facebook Live broadcast of Go Ahead Caller. Send your questions, topics, jokes, stories and ideas to me in the comments here, via the social networks (I’m @JasonFalls most places) or via email at jason – at – jasonfalls.com. And share the show with your friends. It will not likely cause turbulence.