Influencer Gender Gap Data

Do we blame brands for the gender gap in influencer marketing?

There exists a gender gap in influencer marketing. At least that’s what a pair of published reports indicate. Forbes contributor Heather Leighton asked for my take on new HypeAuditor data last week that indicated male influencers earn seven percent more than their female counterparts. You can see her story and my take at Forbes. Today, […]

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