Onalytica Redefines Influencer Categories, Moves Industry Forward
Just a few days after my Winfluence interview with Onalytica’s Alistair Wheate, his company announced the first major philosophical advancement in influencer marketing in years. Onalytica playfully announced on its blog that it is bidding farewell to influencer lists. But the real news of the announcement was the company will no longer simply look at […]
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