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You are here: Home / Archives for influencer mapping

Sysomos Launches New Product Suite Including Powerful Influencer Mapping Tool

January 29, 2016 by Jason Falls 3 Comments

Influencer identification is probably the most important public relations activity brands engage in these days. Mapping and understanding who it is that can move and motivate your potential customers is imperative since consumers no longer rely mostly on mainstream news sources and, thus, the press release has become moot. To succeed in “media” outreach in…

Filed Under: Social Listening Tagged With: influencer mapping, influencer outreach, public relations, social listening, social media listening, social media monitoring, social media monitoring software, social media software, sysomos

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