This week’s episode of Digging Deeper was an interesting one. Curtis Midkiff, Jr., the senior social strategist at Kroger stopped by to talk about a lot of topics.
We discussed how Kroger had to shift almost everything in light of COVID-19, how it has responded to Black Lives Matter and other social issues of late, its approach to influencer marketing and a lot more. Dive in and see how Kroger is managing the madness of 2020 and what Curtis’s take is on the issues of the day.
Do make a note that if you subscribe to the old Jason Falls Show feed, that feed will no longer run Digging Deeper as of September 1, 2020. The plan is for that feed to morph into an influencer marketing show. Digging Deeper, the podcast you’ve come to know and love, now has it’s own new feed. You can subscribe to it on a variety of channels all found at the Digging Deeper feed page on Libsyn.