Casey Smith, Influence Marketing at Kroger

From TikTok to Instagram Growth – The Influence Marketing Magic of Kroger

Kroger was the first company to launch a branded TikTok challenge. They have also successfully engaged influencers for events like Hispanic Heritage Month and partnered with publishing platforms like Funny or Die to product share-worthy online content. But the brand also has built incredible social media success in its own right and much of all […]

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