FTC Disclosures for Social Media Influencers

The FTC Issues New Disclosure Clarification for Influencer Marketing

The Federal Trade Commission (FTC) has finally issued a round of content aimed at clarifying its disclosure policies related to those with online audiences. The new brochure “Disclosures 101 for Social Media Influencers” and its accompanying videos and examples goes deeper than the regulatory body has ever gone and both simplifies and hardens the obligation. […]

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