Tim Williams of Onalytica on Winfluence

The Software Company Focused on Influence, Not Just Influencers

The underlying theme of my book Winfluence – Reframing Influencer Marketing to Ignite Your Brand, is that we have to stop thinking about this practice as all about influencers and think of it in terms of how to drive influence. That can come from online influencers with big followings, but it can also come from […]

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