TikTok is one of the fastest growing social networks and it is high time we paid attention to it. Think I’m kidding? Check these numbers out:

  • 500 million worldwide users
  • It has more users than Twitter, LinkedIn, Pinterest or Snapchat
  • For Q1 2019, it was the No. 1 downloaded app on the Apple Store
  • The average user spends over 50 minutes per day using the app.

Who better to give us the TikTok low-down than my 11-year-old daughter Katie, and avid user? Dad interviews daughter in this food-for-thought episode of The Jason Falls Show.

UPDATE 7/20/20: TikTok has some serious security issues and I’ve found a parent’s resource guide for those of you looking for resources to help your teens understand how to use the network safely. Worth checking out here.

Here are some more insights about TikTok for your reference:

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Next week, Eric Miltsch, the founder and director of marketing for Dealer Teamwork will join me. They specialize in digital marketing solution for the automotive industry. They’ve got a lot of expertise to share with us, so we’ll get our learn on! Join us for the live recording on LinkedIn Live at 8 a.m. ET/5 a.m. PT. Follow me there to get the handy, “he’s live” notifications. Or be sure to get the podcast recording on the show’s feed.

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