As if GDPR wasn’t enough, the California Consumer Privacy Act is now forcing businesses to upgrade how they handle and manage consumer data. Tim Hayden and his company, Brain Trust Partners, help companies with digital transformation, including showing them what needs to now happen to comply with personal data protection laws.
I chatted with Tim about data protection, digital transformation and a lot more. He is not only a big data guy, but a former mobile strategist and experiential marketing expert who co-authored the book The Mobile Commerce Revolution with Tom Webster. We can all learn a lot from Tim. I know I do.
This show also has me covering what I think about putting industry awards in their proper context and a fun story to go along with my holiday movie watching and reviews.
And here are some other links we mentioned in the show:
- Shelly Simone’s Pillow Talk streamed show using Switcher Studio
- The Streamys, YouTubes awards show for content creators
Go Ahead Caller is sponsored by Switcher Studio. Get a two-week free trial of the video production software I use on Go Ahead Caller at SwitcherStudio.com/Falls. After your trial, you can use the code FALLS and get 10% off your subscription for as long as you have it! Come watch the live show. Sometimes I show off how to use it! So simple and easy, even I can do it.
Join me next week live on LinkedIn for the live recording of the podcast. The legendary David Meerman Scott will join me to talk about his upcoming book he wrote with his daughter. The book is called Fanocracy: Turning Fans into Customers and Customers into Fans. It’s due out in early January.
We hit the airwaves at 8 a.m. ET, 5 a.m. PT. Just follow me on LinkedIn for those nifty “He’s Live!” notifications in your stream and join us. Or subscribe to the podcast feed where we post the audio recordings after. That subscription and podcast is where I add a food-for-thought shorter episode each Friday to help you with your marketing and business challenges.
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