Does the name Sam Farha mean anything to you? If it does, you’re probably a fan of poker. Farha is a rather famous professional poker player. He is most know, however, for a hand he lost. In 2003 Farha was on the verge of elimination from the World Series of Poker Texas Hold ‘Em Main
The Five Tells That Mean You Should Pass on Hiring an Influencer Read More »
The word affinity has a wide range of meanings. The core one is, a relationship by marriage. That’s according to Merriam-Webster. But it can also mean a similarity based on a relationship or causal connection. Which is to say the spectrum of the relationship can be strong. Or not so strong. I have an affinity
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Once upon a time, I was a fairly knowledgeable guy about social listening. (I still am, I think. But in the early 2010s I was kind of known for that.) Analyzing online conversations to mine for consumer insights became such a focus for me that I started a company around the practice. The Conversation Research
Value Mapping: The Next Level of Influencer Selection Read More »