Every so often a familiar question pops up from clients, friends and folks asking me things on Twitter or LinkedIn. Recently, the question has been, “How do I decide which social media management software is best for me?” That’s a great question because there are literally hundreds of solutions. In fact, I would be hard […]
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When Sysomos acquired Expion a few months back, I was excited for the social media listening and management verticals. Both platforms were really good at what they were built for – Sysomos for social monitoring/listening; Expion for social management, especially from an enterprise/franchise level. I had a sneaking suspicion a marriage would produce some neat
Sysomos-Expion Marriage Produces Small to Mid-Sized Enterprise Pricing Structure Read More »
The biggest problem with social software reared its ugly head this week for me. It confuses even the most educated and experienced social marketer, never mind the brand manager who doesn’t have time to dive head first into social marketing and figure it all out for themselves. The problem is how social software is categorized,
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There’s a new all-in-one web tool out there for small businesses and it surfaces a lot of interesting features that can make digital easier. Mind you, it’s not an easy button … you still have to provide content and use the tool adequately, but it’s a start. Holonis offers an interesting digital content and social management system
Holonis offers decent all-in-one web solution for small business Read More »
Hootsuite, Tweetdeck and Sprout Social are the three social media management solutions that appear atop the G2Crowd list of solutions for the spring of 2015. These three tools fall into the category of “Leader” according to the upstart review site. The newest rankings and report are based on over 600 user reviews of 14 different
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