You may have noticed I’ve been mixing in more content here recently focused on content creators. It’s not that you brand and agency folks aren’t the primary focus of the show. You are. But if you’re reading between the lines, the advice that some of our guests have had recently about helping creators build and […]
Cloning the Boss and Other Business Tips from an Agency Owner & Coach Read More »
Content creators and influencers typically receive payment for their work. It’s an exchange of goods and services. The brand pays them, sometimes in cash, other times in product or other valued items. In turn, the creator creates. The influencer recommends, and so on. The nature of that exchange of goods and services means the government
What Creators Need to Know About The Law & Their Business Read More »
About three or four years ago my daughter Katie came home with a gallon jug of borax and another of Elmer’s glue and announced she was going to make slime. As you can imagine, I was more than thrilled to have a 10-year-old playing with chemicals and food coloring all over my house. But she
The Teenage Slime Queen Turned Successful Entrepreneur Read More »
John Jantsch‘s latest book is a diversion from his previous how-to books on Duct Tape Marketing and Referral Engines. It’s a daily devotional approach to business with inspiration from transcendental authors and more, with John’s business correlations. On the latest edition of The Jason Falls Show, now subtitled A Marketing Podcast, John and I dive
What is the Self-Reliant Entrepreneur? Read More »
Alli Truttman started Wicked Sheets after being laid up in bed with an injury and realizing she had night sweats. A friend’s dri-fit shirt and some ingenuity later and the first sheet focused on moisture absorption was born. Hear how Alli uses digital marketing and how she feels about competing with Amazon, while also selling
How Alli Truttmann Built Wicked Sheets Read More »
How do you live a Limitless life? How do you choose to focus on the real you and not strive for someone else’s definition of success? Those answers can be found in Laura Gassner Otting‘s new book Limitless: How to Ignore Everybody, Carve your Own Path, and Live Your Best Life, which is climbing the
Get Unstuck and Live a Limitless Life – Laura Gassner Otting on GAC Read More »
What is is like to go through Y-Combinator, one of the most prestigious startup accelerators on the planet? How did WeatherCheck become the first Kentucky company to do it? Those answers and more fell out of the conversation with Demetrius Gray, WeatherCheck’s CEO on this episode of Go Ahead Caller. WeatherCheck is a Louisville-based startup
How One Startup Made it to Y-Combinator – Demetrius Gray on GAC Episode 52 Read More »
There is a huge opportunity in social technology that nobody is jumping on. I’ve lamented it before and will continue to do so. The honest truth is that whether you’re talking about social media management solutions, social listening or social analytics, no one is focused on helping small businesses. Only in the email marketing category
The Big Opportunity In Social Technology Nobody Is Taking Read More »